Retargeting

You already paid for these visitors.
Let's win them back.

Most people who click your ads leave without signing up or depositing. We use your own data and your pixel to find those people again, and show them your offer a second time on Meta, push, popunders, display and native.

1 setup One pixel feeds everything below
5 ad formats Meta, push, popunder, display, native
0 new clicks No extra traffic needed to get more players

The problem

Your budget buys visits. Not players.

Wherever the click comes from, most visitors leave before they sign up. Many who do sign up never make a first deposit. You paid for all of them. Retargeting is simply the second chance.

●

Visited, never signed up

They saw your offer and left. Your pixel still knows them.

●

Signed up, never deposited

The warmest people you have, and the cheapest deposits you will ever get.

●

Played once, then stopped

Old players who ignore your emails. Ads still reach them.

How it works

From your data to a live campaign, in four steps.

01 Your data
Your pixel
Your player database
Tracking & postbacks
App & site events
02 We build the lists
Visited, no sign-up
Signed up, no deposit
Players gone quiet
People to exclude
03 We run the ads
Meta
Push
Popunder
Display
Native
04 What you get
More sign-ups
More first deposits
Old players back
Lower cost per player
Every deposit feeds back into step 01, so the lists and the ads keep getting sharper.

The same thing, as a picture

Everyone who drops out gets a second chance.

Visitors you paid for From all your channels Landed on your site Your pixel now knows them Signed up Now in your database First deposit The only one that pays Left without signing up Signed up, no deposit Played once, then stopped We reach them again Different message for each group Meta Push Popunder Display Native They come back closer to depositing, and cost you far less the second time

Simplified view. The shape of the funnel is an example, not a benchmark.

Where we reach them

One audience. Five ad formats.

Two channels do the work: paid social and programmatic. Inside them we use five formats, because the same person reacts differently depending on where they see you.

Paid social

Meta

Your visitors and your player list, uploaded safely, then shown ads in the feed. We also build audiences that look like your best players.

Programmatic

Push

Short messages straight to the phone or desktop. Cheap, fast, and the best way to wake up players who have gone quiet.

Programmatic

Popunder

Big reach for very little money. Good for large groups of visitors who never signed up, and for testing offers quickly.

Programmatic

Display

Classic banners that follow the user around the web. We cap how often they appear and keep the sites brand-safe.

Programmatic

Native

Ads that sit inside articles and feeds. They work on people who have learned to ignore banners.

Also possible

In-app, TV and search

The same audiences can run in the rest of our formats whenever the numbers make sense.

Why it works so well

Nobody knows your visitors better than you do.

Your data, actually used

Your pixel and your database stay connected and up to date, instead of sitting in a file nobody opens.

Every channel you buy works harder

Retargeting does not compete with your other channels. It gets more out of the traffic they already send you.

The right message per group

Someone who stopped at the sign-up form needs a different ad than someone who never saw your games.

No wasted money

Active players and anyone who should not be targeted are removed automatically, so you never pay twice for the same person.

Judged on deposits, not clicks

You see what each format really costs per depositing player, and the budget moves to whatever is working.

Built for regulated markets

Consent, age checks and country rules are handled from the start, not fixed after an ad gets rejected.

Getting started

Live in weeks, not months.

  1. 1

    We check what you have

    A quick look at your tracking and data to see who you can already reach today.

  2. 2

    We set it up

    Pixel, data connection, consent, and the lists of people to target or exclude.

  3. 3

    We launch

    Ads and landing pages per group, live on the formats that suit your markets.

  4. 4

    We improve it every week

    What brings deposits gets more budget. What does not gets switched off.

Let's see what your traffic is really worth.

Bring your pixel and your numbers. We will show you how many people are already waiting to be won back, and where to start.